10 Best Soft Coolers 2025 in the United States

The Stanley All Day Julienne Mini Soft Cooler Bag and Lunch Box is a compact and lightweight option for those who need a portable solution for keeping their food and drinks cool. It has a capacity of 7.2 quarts, which fits up to 10 cans, making it suitable for a full day of refreshments. One of its standout features is the insulation, which can keep contents chilled for up to 12 hours, ensuring your food and drinks stay cool throughout the day.

Made from recycled polyester, it is both durable and eco-friendly, and the 'doctor's bag' design with a hinged top allows for easy access to the contents. The cooler also comes with a detachable shoulder strap for easy carrying and a front zip pocket for additional storage, making it versatile for various activities like picnics, beach trips, and hikes.

On the downside, it may not be large enough for those needing to pack more than 10 cans or additional large items. Additionally, while the cooler is leak-proof, it requires hand washing or gentle machine washing, which might be less convenient for some users. Despite these minor drawbacks, the Stanley cooler's durability and lifetime warranty make it a dependable choice for long-term use.

The YETI Hopper M12 Backpack Soft Sided Cooler is a strong contender for those in need of a reliable cooler for outdoor activities like picnics, camping, or tailgating. With a capacity to carry up to 20 cans or 12 pounds of ice, it strikes a good balance between size and storage, making it ideal for small gatherings. One of its standout features is the MagShield Access, which utilizes strong magnets to ensure that the cooler is not only easy to open but also leak-resistant when closed, minimizing mess and hassle.

In terms of insulation, the ColdCell foam does an impressive job of keeping your drinks chilled for hours, which is a big plus when you're out in the sun. The durable DryHide shell adds another layer of protection, resisting punctures and UV rays, so you can rely on it for years of use.

Portability is a key strength as well, thanks to its backpack design, allowing you to carry your cooler hands-free. It also features a Kangaroo pocket, providing easy access to smaller items like your phone or wallet.

The RTIC Soft Cooler 30 Can is designed for various outdoor activities such as camping, picnics, and trips, with a capacity to hold up to 30 cans. It boasts impressive insulation, keeping contents cool for up to 24 hours and, with proper use, up to 2 days. This makes it a reliable choice for short-term cooling needs.

The cooler is made from heavy-duty nylon, which ensures durability and resilience on different terrains, while still being lightweight at just 4 pounds for easy carrying. Portability is further enhanced by its compact dimensions of 11.5 x 15.5 x 12.75 inches, making it convenient to transport and store. One standout feature is its leak-proof design, achieved through a durable zipper that effectively prevents spills. Additionally, the cooler can float, adding a unique advantage for activities around water bodies like pools or lakes.

However, the cooler requires dry cleaning only, which might be less convenient for some users. Another potential drawback is the lack of exterior pockets or compartments for additional storage. Despite these minor inconveniences, the RTIC Soft Cooler remains a strong contender in its category with its versatile use and robust cooling performance. It is well-suited for those who need a reliable and portable cooling solution for outdoor activities.